Crafting Memorable Experiences

The rise of digital signage in the retail sector has been truly remarkable, offering numerous benefits compared to static and traditional signage. Over the years, the costs of digital menu boards and in-window displays have significantly decreased, making them accessible not only to major brands and retail chains but also to independent retailers looking to enhance their marketing efforts.

One of the most intriguing advancements in this field is the emergence of new and innovative formats, such as square and stretched displays. These formats provide content creators with exciting opportunities to capture the attention of shoppers by utilising different spaces and sizes. Additionally, there are now digital shelf edge displays and outdoor battery-powered A-Boards that enable savvy retailers to further promote their products.

We have had the privilege of working on numerous projects within this sector, ranging from providing the appropriate hardware for specific environments to offering guidance on complex customer engagement strategies. We are proud to be one of the most knowledgeable and experienced teams in DOOH Advertising, helping our clients maximise their return on investment. Our expertise has allowed us to develop a strong understanding of how best to utilise digital signage technologies within the retail sector. Through tailored design strategies, we are able to create standout visuals that help communicate messages effectively and engage customers.